The Craft of Modern Luxury. You sense it from the moment you enter its hushed cabin: By meticulously focusing on craft, the Lucerne is a car that stirs the senses. You hear it in its astonishingly quiet interior. You feel it in its use of sumptuous materials. You appreciate it in its gracefully traced profile. You notice it in its smooth, refined ride. This is a vehicle created with thought and care, for people who live with thought and care. This is an indelible automotive idea. Brilliantly executed. Lucerne: a more intelligent luxury sedan.

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